FIFA World Cup 2026 brings 48 nations to 16 cities across North America. International visitors don't know local brands — they ask AI. If ChatGPT, Perplexity, and Gemini don't recommend you, you're invisible.
GEO optimisation takes 2–4 months to show results. If you're not started by now, you're already behind.
Each city will see hundreds of thousands of international visitors searching for restaurants, hotels, bars, transport, and entertainment — using AI.
The coloured badges show each country's AI adoption rate. Green = heavy AI users. These fans WILL ask AI where to eat, drink, and stay.
These fans are coming to your city. Here's how heavily they rely on AI search — and why your business needs to be visible to them.
When a German tourist (26% AI adoption) lands in Houston for Germany vs Portugal, they're not Googling "best BBQ near NRG Stadium." They're asking ChatGPT. Same for the Dutch fan (29%) in Kansas City, the Japanese supporter (26%) in Dallas, and the Saudi visitor (38%) in Miami.
Even fans from countries with lower overall AI adoption skew younger — and younger demographics use AI search at dramatically higher rates. The 18-34 age group makes up 56.6% of all ChatGPT users. That's your World Cup crowd.
If AI doesn't recommend your restaurant, hotel, or bar — these visitors will never know you exist.
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Our World Cup Ready package gets your business fully optimised for AI search before the first whistle.